Dennis Uniform
The Project
This project with Dennis Uniform involved creating three different videos:
A Company ‘About’ Video, a sizing tutorial, and a website ordering tutorial video.
We filmed across two filming days at multiple booked locations, hired actors, produced custom animations, and coordinated with their marketing team on scripting to ensure we had an on-brand and effective message of the videos to integrate into their marketing mix.
Through these videos, we increased Dennis Uniform’s brand awareness, showcasing their strong e-commerce, great customer service and excellent storefront.
Our Approach
We worked closely with Dennis Uniform to create a script and storyline that highlighted the company’s high attention to quality and customer service. We hired and coordinated with four models to bring the script to life. Over the course of two days, we gathered footage to produce and deliver one promotional company video, two informative videos and 20+ edited photos. We also delivered a shortened video optimized for social media, including the creation of custom 2D animations.
The Result
“Everyone at Bridge City Media was creative, professional, and wonderful to work with!
They were responsive and good at managing timelines. Erik always took the time to explain the video-making process when I had questions. They also incorporated my suggestions in a positive way. I would definitely recommend them and will be happy to work with them again in the future.”
How to Measure | Dennis Uniform
We produced a video about how to correctly measure your child for your DENNIS uniform. Using original video, voiceover, and some custom animations.
How to Shop | Dennis Uniform
Using screen capture, original video content, simple graphics and titling, we also produced a video on how to navigate the Dennis Uniform website.
About | Dennis Uniform
A promotional video for DENNIS Uniform. Concepts emphasizing the role of home, family, and uniforms in setting up students for success as they learn and play at school. Detail shots of uniform materials showcase texture, versatility, simplicity, and reliability of the products.
A Company of Families | Dennis Uniform
Explore the heritage and dedication behind Dennis Uniforms in this about video, weaving together family lines and histories represented through people working together to unfold a patterns of fabric, family photos, personal testimonies, and video of their work spaces.
Erik Croswell: Director, Producer, Photography
Mona Eskayo: Creative Direction and Scripting
Nathan Hoss: DP
Teri Walters: Production Asst., VO Coordinator
Cassidy Keola: Production Asst.